nxo - strategic marketing network
Who is nxo?
nxo is the UK’s first and only strategic marketing communications agency franchise. The pioneering franchise business has grown rapidly since its launch in 2003.
As the only strategic marketing franchise in the UK, nxo provides an unrivalled opportunity for people with at least 10 years marketing experience, either agency or client-side, to set up and run their own consultancy with the support of a full range of marketing communications services delivered through the nxo Creative Hub. Developed out of an existing agency, this pioneering franchise network has grown rapidly since its launch, with outlets spanning the UK, from Solent to Glasgow, and Coventry to Northern Ireland.
nxo Training and Support
Full training is provided on how to win clients, sell solutions, project manage tactical projects and nxo processes. Franchisees are linked to the nxo Creative Hub and each other by an intranet-based process management system.
Franchisees are provided with comprehensive, on going, one-to-one mentoring and attend a regular forum where they can meet and share experiences. The nxo Creative Hub also provides a centralised call handling/message taking service, branded templates and documentation.
| " We understand it takes courage to run a business, We share your passion for what you do. We know it takes spirit to turn your vision into reality " |
The Network
The nxo strategic marketing network has the added benefit of encouraging links between fellow franchisees; sharing their individual sector experience and skills. This unique "knowledge pool" ensures that you not only use your own experience and knowledge but can gain commercial benefit and leverage from the experience and knowledge of the entire network.
The nxo client base covers the full spectrum – from prestart businesses, to Small to Medium sized Enterprises (SME’s), large companies to Public Sector organisations. There is enough support within the nxo network to cater for the needs of most potential clients, even if the area is beyond your scope of knowledge and experience! Projects vary from small or one-off requirements for start-ups to full outsourcing of the marketing function.
nxo Benefits
Here are some of the many benefits of being part of the nxo network:
- the opportunity for a better balance between work and home life – your choice
- flexibility and control – types of projects and clients you choose to work on or with
- Working on your own business, but not on your own; access to a valuable support structure which provides scale without excessive overhead costs.
- The challenge and excitement of creating something new whilst mitigating the risk of a typical business start-up.
The investment
The current fee for an nxo franchise is £35,000 + VAT which will give you access to a defined territory for 7 years with an option to extend, at no additional cost for further 7 years. This investment also covers all induction training, your stationary starter pack, access to the nxo intranet and proprietary systems, your nxo operations Manual, business development support, PR launch pack and your limited company registration.
Franchisee profile
Location: Preferably living near to one of the larger cities within the UK to tap into geographical business concentration and networking opportunities.
Experience: Will have in excess of ten years experience working in marketing at senior management level or above, either client-side or agency based.
Personal Characteristics: Commercial, strategic, team player, people person, autonomous, strong communicator/interpersonal skills, customer focused, aptitude for change, positive outlook, wants to achieve.
Skills and Qualifications: Ideally educated to degree level with evidence of continuous professional development i.e. Chartered Institute of Marketing qualification, MBA etc. Enjoy and want to stay working in marketing. Ideally have broad previous experience in a range of marketing specialism’s e.g. marketing strategy and planning, branding, design, print, PR, promotions, direct marketing, market research, exhibitions& events, new media. Preferably have some business development/sales/account management experience. Able to apply their skills into other market sectors.
Motivations: To achieve a better balance between work and home life and the accompanying flexibility and control not easily achieved elsewhere. Franchisees will enjoy the independence of working for themselves, yet at the same time appreciate the benefits from the structure, resources and the scale credibility of . This provides security and reduces the risk that would be inherent in working alone. Being part of a larger team is of great value – to be able to share frustrations and successes, broaden their own skills, network and collaborate with likeminded people. The challenge and excitement of creating something new within the proven nxo business model and “making a difference” are also important motivators. Other more progressive benefits include new freedoms and perspectives - to “live by my own principles” and “follow my own values”. To be part of an organisation that is ethical and ambitious is influential – some prospective franchisees will have experienced the politics and manipulations of the corporate world and nxo’s honesty and integrity is perceived as a valuable alternative.
Competition: Will probably have considered working on their own as a freelance consultant. If possible, will have already researched and understood the franchise model. May have considered other franchised companies.
Business Description: nxo strategic marketing network franchise offer a full range of tactical marketing communications services delivered through the nxo Creative Hub.
Minimum Total Investment: £ 35,000
"nxo combines the freedom of independent activity with the support of the Hub and the strength of the network."
Mike Salmon nxo Solent
"nxo provides a full client solution for the strategic practitioner."
Richard Mooney nxo Coventry
"nxo's success comes from offering locally based strategic advice, with the support of a large network of experts able to provide experienced advice for almost any marketing requirement."
Karl Sinnot nxo Warrington
